After 20+ years in agency leadership roles and working together for a decade, Christine and Alexis ventured off to launch Bridge + Vali – a one-stop shop – providing clients with a more responsible and effective way to overdeliver on their business objectives.
“Innovation requires agility, curiosity and the ability to pivot quickly when necessary.”
Christine Bridger is an entrepreneurial creative that is passionate about finding new ways to solve old problems.
Recognized as a collaborator and strong leader, Christine has focused on creating brand experiences that connect with consumers, change behavior and drive results. Prior to launching Bridge + Vali, Christine served as an Executive Creative Director spearheading Current Global’s digital, social and content marketing capabilities. At Critical Mass, where she was Vice President – Creative overseeing a team of 50, Christine worked with some of the world's top brands including AT&T, Best Buy, JCPenney, Kraft, Nestle, Proctor & Gamble and 20th Century Fox. Her specialties include branding, user experience, content strategy, social media, online advertising, mobile and e-commerce. She has also served in a variety of creative director and design roles at Digitas and Razorfish.
Christine received a BS in Communication Design from the College for Creative Studies, with continued marketing studies at the University of Chicago.
“Marketing is understanding and communicating with people on what moves them. It’s that simple and that hard.”
Alexis is a pragmatic visionary with a Midwest work ethic that make her invaluable to the businesses she supports.
Alexis is an award-winning marketing professional based in the Chicago area. Prior to launching Bridge + Vali, Alexis was a founding member of Current Global where she helped it grow into a global agency with 30 offices and 200 employees and led work across sectors for consumer, corporate and healthcare clients. As a leading public relations, influencer and social media strategist, Alexis has developed integrated marketing programs that move the needle for clients from Oxy to Clorox to bareMinerals and Walmart.
Alexis has worked with some of the biggest brands in the country and most notable celebrities in the business. She has a knack for connecting brands and consumers by creating coverage and conversation that drives action. She’s a big picture thinker that drills down to flawless execution.
Alexis received a bachelor’s degree in Journalism from Indiana University.